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Personal alarms to help you remain independent and healthy for longer
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Until 2026*
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In-Home Classic Personal Alarm

Get 1 month free when you pay annually by Direct Debit.*

Openreach have announced that by 2027 all analogue phone lines will be replaced with digital ones. This is known as the Digital Switchover.

The analogue Classic Personal Alarm connects to a telephone landline and has been tested in Openreach's laboratory with the leading telephone providers' digital networks to ensure maximum longevity. However, you may need to pay an upgrade fee if your telephone provider makes a change in the future that affects your Classic Personal Alarm.

We offer the Classic Personal Alarm as an alternative to the Digital Personal Alarm for those customers that live in areas that cannot get any mobile signal. 

The Digital Personal Alarm does not connect to a telephone landline and is unaffected by the Digital Switchover. The subscription includes rental of the personal alarm equipment.

In-Home Classic Personal Alarm

Openreach have announced that by 2027 all analogue phone lines will be replaced with digital ones. This is known as the Digital Switchover.

The analogue Classic Personal Alarm connects to a telephone landline and has been tested in Openreach's laboratory with the leading telephone providers' digital networks to ensure maximum longevity. However, you may need to pay an upgrade fee if your telephone provider makes a change in the future that affects your Classic Personal Alarm.

We offer the Classic Personal Alarm as an alternative to the Digital Personal Alarm for those customers that live in areas that cannot get any mobile signal. 

The Digital Personal Alarm does not connect to a telephone landline and is unaffected by the Digital Switchover. The subscription includes rental of the personal alarm equipment.


Select your subscription and package options

Total to pay today
£78.98

For your first year, setup and extras

Prices locked until 2026.

Order today to lock your subscription until 2026.*

  • Cancel anytime
  • No long-term contract
  1. You probably don't need to pay VAT on your personal alarm

    92% of our customers do not need to pay VAT on their personal alarms. You may be exempt from paying VAT if you or the person you are ordering the alarm service for have a condition that requires medication or are registered disabled.

    92% of our customers do not pay VAT on their orders:

    You may not need to pay VAT if you, or the person you are buying the alarm for:

    • Has a condition that requires medication
    • Is registered disabled
  2. Would you like to pay for the subscription monthly or annually?

    Get 1 month free every year when you pay annually by Direct Debit and save £18.99 (£22.79 including VAT)*. Subscription includes rental of the personal alarm equipment.

    Get 1 month free every year when you pay annually by Direct Debit.*

  3. Automatically detect changes in daily activity?

    Eligible for VAT exemption

    Taking Care Sense add-on

    Add Taking Care Sense for the equivalent of just £2.65 per week.

    Taking Care Sense discreetly monitors daily patterns of behaviour and alerts our Emergency Resolution team when activity levels change. You must have at least one person who is a nominated contact to use Taking Care Sense. Learn more

  4. Do you require a Key Safe?

    Ineligible for VAT exemption

    Key Safe

    With a key safe, there is always a way to get help to you in an emergency. Unlike personal alarms, key safes are not eligible for VAT exemption. Find out more about key safes.

  5. Do you require installation?

    Eligible for VAT exemption

    A Telecare Consultant will visit your home to set-up and test your alarm. They will show you how it works and, if you order a key safe, they will fit that too. Learn more about our installation service

    Installation not available in Scotland, Isle of Man, Isle of Wight, the Scilly Islands or the Channel Islands.

Total to pay today

£78.98

Including VAT of £0.00

Purple tick icon. No VAT payable on your alarm

Ongoing annual subscription of due after the first year.

(Including VAT of £0.00)


Package Summary

In-Home Classic Personal Alarm
  • Set-up cost
    £59.99
    Includes setting up your account and registering you as a customer.
  • Ongoing monthly subscription £18.99
  • 1 month free every year £18.99
  • Delivery
    FREE next working day
    Available in England & Wales. Weekday orders placed before 1pm.
  • Lifetime warranty
    FREE
    Including repair service.
Optional extras:
    • TOTAL £78.98

    Frequently asked questions

    • Do I need to pay VAT on my order?

      92% of customers do not pay VAT on their personal alarm. If you, or the person you are buying the alarm for, have a condition that requires regular medication, are chronically sick or are registered disabled then you may be eligible for VAT exemption. If you are unsure, check you meet the VAT exempt requirements.

    • What does the set-up cost include?

      The set-up cost includes setting up your account and registering you as a customer. You will need to setup the personal alarm yourself.

      An optional installation service is available with the Classic Personal Alarm for an extra £99 (£118.80 including VAT). You can add this when you order online or by telephone. We will call you to arrange a convenient date and time. Installation is normally within 21 days of ordering.

    • Can I order a spare pendant or add a second user?

      No, not if you choose the In-home Classic Personal Alarm. If you would like a personal alarm with more than one pendant, for example to keep as a spare or for use by someone else who lives at the same address, please choose the Digital Personal Alarm or Digital Fall Alarm.

    • Does the In-home Classic Personal Alarm detect falls?

      No, it does not. If you would like a personal alarm that works in the home and garden and includes fall detection, please choose the Digital Fall Alarm. This costs £22.99 per month (£27.59 including VAT).

    • What happens after I place my order online?

      You’ll be asked to complete the Direct Debit instruction form once you have submitted your order online. Your confirmation email will include a link to the Direct Debit form in case you, or the person paying the Direct Debit, are unable to complete the form immediately. 

      Your order confirmation email will also include a link to an online account setup form. Please complete and submit this form so that we have the following details available in case an emergency alarm call is made:

      Medical details – so we can arrange the most appropriate help in an emergency, please provide details of any medical conditions.

      Emergency contacts – so we know who to contact in an emergency, please provide the names, addresses and phone numbers of family, friends or neighbours. We will also ask if your contacts are keyholders that can access your home in an emergency.

      Key safe – if you have a key safe, let us know the code and location so we can get help to you in an emergency.

      If you place your order before 1pm Monday - Friday then your order will be shipped as next working day delivery to postcodes in England and Wales only. For other areas, delivery time will be 48 hours instead. 

      If you provide a mobile number, we will send you an SMS message to let you know your personal alarm is on its way. 

    • How do I set-up the Direct Debit subscription?

      You can set-up the Direct Debit when you order online. Either choose to pay the set-up cost and first subscription payment by debit/credit card and complete the Direct Debit instruction later. Or you can choose to include the set-up cost in your first Direct Debit payment.

      You’ll be asked to complete the Direct Debit instruction form once you have submitted your order online. Your confirmation email will also include a link to the Direct Debit form in case you, or the person paying the Direct Debit, are unable to complete the form immediately.

      If ordering by telephone then the Direct Debit instruction will be set-up over the phone with you by one of our sales advisors.

    • What if I want to pay the set-up costs and someone else pay the subscription?

      No problem! Many of our customers order on behalf of family members who want to pay the subscription themselves. Simply pay by debit/credit card online for the set-up and first subscription payment. Your confirmation email will include a link to the Direct Debit instruction. The person who will be paying the subscription can use this link to complete the Direct Debit instruction or call our Customer Services team, 9am – 5pm Monday to Friday on 0800 085 7371.

    • What if change my mind after ordering?

      No problem! You can return your equipment free of charge within 30 days and we will refund the full cost of your order.

      We make the returns process as easy as possible by supplying you with a freepost Royal Mail return collection bag.

    • What do I need to use the personal alarm service?

      All you need is a telephone landline and a mains electricity socket within 10 feet of each other to plug the personal alarm base unit into.

      You may need to bend down to reach the telephone and power sockets.

      We recommend that you let us know of any emergency contacts we should call should you need assistance. If you have a key safe, we recommend that you provide us with the location and key safe code. We will only share this information with the emergency services so that they can access your property quickly and conveniently if required.  

      So that we can arrange the best help in an emergency, we’ll also ask you for GP details and medical conditions. 

    • What is included with my order?

      Your personal alarm order contains everything you need. You will receive: your personal alarm button, neck and pendant strap so you can choose how you wear the alarm, base unit, telephone adapter, telephone lead and power adapter.

      Also included is a user guide with easy-to-follow instructions to set-up and use your personal alarm.

      Your subscription includes our free warranty and repair service and unlimited alarm calls.

    • How do I provide you with my emergency contacts?

      If you order online or by telephone and provide an email address, you will receive an order confirmation email with a link to an online account setup form.

      If you do not have an email address, you can complete and return the form included in your welcome pack with your personal alarm. Please complete either form so that we have all the information we need in case of an emergency alarm call.

      If you prefer, you can provide this information by calling Customer Services on 0800 023 4301, Monday – Friday, 9am – 5pm.

    • I was expecting the subscription cost to be higher. What is included in the subscription?

      The subscription includes 24-hour monitoring by our Emergency Resolution team. We have three UK based Emergency Resolution Centres, so you can be confident that alarm calls will be answered any time of the day or night, 365 days of the year.

      Also included in the subscription is our free warranty and repair service and unlimited alarm calls

    • Do I own the equipment?

      The personal alarm equipment is rented from us for the duration of your contract. This means that if the equipment develops a fault, we will repair or replace it free of charge. When you no longer require our service, we will provide a freepost Royal Mail return collection bag to make it as easy as possible to return the equipment.

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